WanNA farm like a hero?

If you’re anything like me… of course you do!

You and I want to repair ecosystems. We want to share epic food with our community. And of course we want to make a decent living doing so.

Chances are, though, that if you’re just getting started on the regenerative path, you might be spinning your wheels a bit wondering how to best go about it all.

Well, what if you could listen to numerous accounts of how it can be done? Or if you could discuss things with fellow farmers? Or how about this; if you could pose your most burning questions to one of the leading farmers and educators in the field?

You’re in luck today, my friend. Because now you can.

And for the mere price of a coffee per week!

I’m proud to introduce our 2020 special, the Farm Like a Hero Experience.

Over the course of 6 months, I’ll introduce you to Europe’s blossoming regenerative agriculture scene, share how-to stories from 70+ of the continent’s best farmers, answer your most burning questions and create a supportive community of change-makers.

When I was a young, aspiring farmer myself, I was eager to learn how to farm in a way that respected nature and gave me a wholesome life. I went searching high and low, even traveled around the globe, but finding someone who could show me proved surprisingly difficult.

That’s why I now put so much energy into sharing data and numbers and success stories with others. I want to save you time, money and energy by showing you what works.

My newest vehicle for this mission is the Farm Like a Hero Experience.

It will run from June to November and include 70+ deep-drill interviews with farmers who are rocking it, 26 Q&A-sessions in which I answer your questions, and a private learning community where you can crowdsource knowledge and experience from like-minded people.

HERE’S WHAT THE MEMBERSHIP INCLUDES

CRISIS AS CATALYST

Here’s what I can tell you from personal experience. Being a first-mover can be a frustrating endeavour. Getting into farming can be flat-out daunting. And starting a business is always challenging.

But in this series, you’ll meet people who had no background in farming nor business and yet have been successful. People who got started on limited funds, yet found ways to generate a profit in the first year. People who were the first in their area to farm regeneratively and somehow managed to convince their local community they weren’t mad-hatters.

Know this: now is the perfect time to get into regenerative farming.

The demand for local integrity food is booming, not least due to the corona crisis which has shone a light on the consequences of our current food system.

When conventional ag destroys habitats, it forces virus-infected wildlife to interact more closely with humans. When thousands of animals sharing the same genetics are crammed together in animal factories, you get Virus Without Borders. And when you ship stuff around the world, you allow virus to travel to all corners of the globe with unprecedented speed.

These are all issues that regenerative agriculture can help address, so let’s use this crisis as a catalyst for ramping up positive change.

Another reason why now is a great time to become a farmer is the access to innovative tools and methods, not only in the area of farming but also in marketing and sales.

And when you add something like the Farm Like a Hero Experience to that, you have an immensely advantageous starting point.

For 6 months, you’ll receive 2-3 new interviews per week, have the chance to pick my brain on a weekly basis and get 24/7 access to the online learning community.

This Experience is designed with one thing in mind: creating momentum for your regenerative project.

To do that, we’ll share inspirational stories of what’s possible, help you get unstuck, and create a supportive community that can function as both advisory board and cheer-leaders.

The Farm Like a Hero Experience is all about empowering you to move ahead with as much ease and efficiency as possible.

By the end of this experience, you’ll have:

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a fully charged motivation battery after hearing 70+ of Europe’s most innovative, savvy and successful regenerative farmers describe what’s possible.

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got your questions answered by Europe’s leading educator in regenerative agriculture.

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been able to apply best practices when navigating corona-related challenges thanks to the large pool of hot-from-the-stove experiences available in the community.

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had the opportunity to form beautiful new friendships and collaborations with other farmers and regenerative agriculture supporters.

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found the confidence to start your own regenerative farming business or take your regenerative farming practices to the next level.

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learnt the do’s and the don’ts from the featured farmers.

JOIN THE EXPERIENCE NOW

A ONE-TIME OPPORTUNITY

I’ve spent the better part of a year planning this project.

I realise that might sound excessive to you, but the original plan was to travel around Europe visiting farms for most of our 6-month season, and when you’re a farmer, that sort of complicates things…

For reasons obvious to all, travel has proven somewhat challenging not to say impossible for a while. What we’ve done, though, is turn this obstacle into an opportunity by adding more components in order to create this powerful Experience for you.

I’ve already recorded some of the interviews virtually. To be honest, I was a little skeptical of going this route, but much to my own surprise it’s resulting in very honest conversations and the open sharing of data and best practices.

Would I have liked there to be live imagery from the farms as well? Sure. But I’m happy to say that even if I won’t be filming chickens and carrots, this is still a series that can have an incredibly positive impact.

With the add-on of weekly Q&A’s (which btw is a pretty unique opportunity – I rarely have time to answer questions directly) and the learning community, I’m convinced that this Experience has the power to speed up the development of regenerative agriculture in Europe, and maybe even beyond.

But we can’t do it without you.

The most potent ingredient of an endeavour like this one is the community. The more the merrier really is true here, so please join us today and be part of changing the landscape of farming. Together, let’s build soil and habitat and feed our local communities quality food.

Please note that this is a LIVE experience, our 2020 special. As I said, I’ve worked behind the scenes for a year in order to be able to take on a big project like this one during the growing season and it’s highly likely to be a one-time event.

what you can expect from richard

Richard Perkins is an innovative farmer and internationally regarded leader in Regenerative Agriculture. He’s the author of the acclaimed manual Regenerative Agriculture and the co-owner of Ridgedale Farm. He’s worked professionally in every major climate zone across several continents consulting to farms and industry and taught thousands of students, many of whom are now successfully replicating the methodologies he’s been promoting around the globe.

DOING GOOD FOR A LIVING

Regenerative farming is not only an incredible powerful and exciting way to make a positive impact in the world. It’s also the basis for a wholesome lifestyle and a sound income.

Small-scale farmers are only going to become more important in their communities, and we’re here to help you succeed.

The people in this series have created a life for themselves that has them excited to get up in the morning, knowing that they’re restoring ecosystems and producing nourishing food for their community. They’ve found meaning and autonomy by becoming small business owners that do good for a living.

Here are tasters of the episodes we’ve released so far (the full episodes are talking head-style):

JOIN THE EXPERIENCE NOW

AS ALWAYS, NOW IS THE TIME

We’d love to have you join us for this very special Experience. We don’t know if we’ll ever offer something similar again; these are truly special circumstances and we’re gonna make the most of them!

FREQUENTLY ASKED QUESTIONS

IS IT ONLY FOR EUROPEANS?

Of course not. Everyone is welcome. While the interviews all take place in Europe and will therefore naturally revolve around European standards, pricing, legislation etc., many methods and strategies can likely be applied to a non-European setting.

IS IT ONLY FOR PEOPLE IN COLD CLIMATES?

No. You can join from anywhere. The focus will, however, be on cool and cold climate farming, both in the interviews and in the Q&A-sessions. It’s up to you to decide whether that’s interesting to you.

IS IT ONLY FOR FARMERS?

No. The Farm Like a Hero Experience was created with both farmers and aspiring farmers in mind, but is relevant to anyone interested in regenerative agriculture. If you’re a farmer, the Experience will help you discover new ways to up your regenerative farming game and thrive in these challenging times with creative strategies. If you want to get into regenerative farming, the Experience will be a cornucopia of inspiration and strategies for getting started smart. And if you’re just drawn to farm life and/or regenerative agriculture, you’re also very welcome.

HOW LONG WILL I HAVE ACCESS?

The audio versions of the interviews and Q&A-recordings can be downloaded for you to keep. You’ll have access to the learning platform and the private Facebook group at least until the Experience ends on November 27, 2020.

WILL THE Q&A SESSIONS BE RECORDED?

Yes. Upon release, both the interviews and the Q&A sessions will be available to view at any time.

WILL I NEED TO LOG IN AT SPECIFIC TIMES?

No. You can access the material whenever and wherever. 

WILL I NEED TO DOWNLOAD ANY SPECIAL SOFTWARE?

No. If you’ve watched videos in the past and have used Facebook before, you’re good to go. All you need is an internet connection.